Permission to Change
Launching Deeply
Reps as Therapists: Music Video Maven Cheyenne Shannon on the Alchemy of Directors, Pop Stars, and Photography
0:00
-1:01:56

Reps as Therapists: Music Video Maven Cheyenne Shannon on the Alchemy of Directors, Pop Stars, and Photography

Cheyenne Shannon is a gentle soul who grew up on film history and classic rock; one day she snuck onto a Beyonce shoot after high school, got the production company’s name, and worked her way up in their music video department. Now she bridges pop stars with leading directors for music videos; she is a creative rep, and in our discussion it’s revealed that her role (like many *behind the scenes* in a creative industry) is somewhat like a therapist, too. Creative reps are listening ears, trouble shooters, advisors, and coaches. Cheyenne has worked with Kristen Stewart, Dua Lipa, Pharrell Williams, Madonna, Spike Jonze, Megan Thee Stallion, Sabrina Carpenter, The Weeknd, Jennifer Lopez, Conan Gray, Kacey Musgraves and many more. And in a surprising twist toward the end of our conversation, we stumble onto the topic of high sensitivity, which is not so surprising given the enormous empathy required for such a role. Managing people and expectations —not to mention creative dreams — is a delicate affair, and this conversation reveals what that process is like. Cheyenne also gets to take photos on set, which has resulted in a vibrant portfolio of intimate snapshots, and she is soon expanding to landscape photography. One gets the feeling that her life is a full sensory immersion into not only the colorful backdrops on temporary sets, but the dream world of music and the aesthetic joy it brings.

Yours deeply,

Jenara

Discussion about this episode

User's avatar